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SOURCE:    Philology. Theory & Practice. Tambov: Gramota, 2016. № 6. Part 3. P. 91-93.
SCIENTIFIC AREA:    Philological Sciences
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THE IMPORTANCE OF DEIXIS IN SUBTITLING

Ziyazova Irina Rimovna
Nizhnevartovsk State University


Abstract. The author of the article attempts to examine deictic units in a subtitled filmic text and identify a direct role of deixis in this type of translation. As a result of the analysis of the material, the author comes to the conclusion that deixis in subtitling: 1) can serve as a mechanism of intersemiotic cohesion, providing the connectivity of filmic texts; 2) is an effective translation solution; 3) intensifies the process of reading the subtitles.
Key words and phrases: дейксис, субтитрирование, смыслопорождение, интерсемиотическая когезия, механизмы когезии, deixis, subtitling, meaning formation, intersemiotic cohesion, cohesion mechanisms
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