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SOURCE:    Historical, Philosophical, Political and Law Sciences, Culturology and Study of Art.
Issues of Theory and Practice
. Tambov: Gramota, 2015. № 6. Part 1. P. 114-116.
SCIENTIFIC AREA:    Philosophical Sciences
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FASHION AND ITS LANGUAGE AS SOCIO-CULTURAL PHENOMENON

Lazutina Tat'yana Vladimirovna, Lazutin Nikolai Konstantinovich
Tyumen State Oil and Gas University


Abstract. The article substantiates the idea that fashion presents a system of artistic phenomena characterized by specific significance, novelty and the originality of ideas among the totality of socio-cultural objects represented in a certain period of the history of culture. The paper aims to analyze fashion as a socio-cultural phenomenon using a special artificial language of signs (symbols). It is shown that the language of fashion may be examined as a system object serving for transmitting specific esthetic information.
Key words and phrases: мода, дизайн, язык моды, искусство, язык, fashion, design, language of fashion, art, language
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