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SOURCE:    Historical, Philosophical, Political and Law Sciences, Culturology and Study of Art.
Issues of Theory and Practice
. Tambov: Gramota, 2015. № 8. Part 2. P. 120-123.
SCIENTIFIC AREA:    Philosophical Sciences
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SOCIAL IDENTITY AND PRINCIPLES OF FORMATION OF LIFE STRATEGY OF THE INDIVIDUAL IN MODERN SOCIETY

Lakizo Ekaterina Aleksandrovna
Volgograd State University


Abstract. The article presents an analysis of the significance of social identity as a necessary condition of the successful life strategy of the individual in modern society. Various variants of acquiring social stability nowadays - the use of pattern scenarios, substitutes, and also the formation of the personal strategy of the foundation of social identity - are described in the text. The author highlights the most efficient principles of the life model development: reflexivity, innovation and ability to the creative solution of everyday problems. The embodiment of the individual’s vocation must become a result of his/her successful social realization.
Key words and phrases: социальная идентичность, идентификация, современное общество, личность, рефлексивность, social identity, identification, modern society, individual, reflexivity
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