Pan-Art Pedagogy. Theory & Practice Philology. Theory & Practice Manuscript

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ISSUE:    Philology. Theory & Practice. 2016. Issue 6-1
COLLECTION:    Linguistics

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VERBAL TECHNIQUES OF THE REALIZATION OF AN ATTRACTION STRATEGY IN THE HEADLINE OF A GERMAN LANGUAGE NETWORK DIARY

Oksana Mikhailovna Shishova
Moscow State Linguistic University


Submitted: June 1, 2016
Abstract. The article considers lexical-grammatical and stylistic means of attracting attention of the users to the record of a network diary. The attraction strategies acquire special significance in communication, as they allow users to realize the leading function of a network diary - creation and strengthening of social links. The choice of linguistic means of realization of this strategy is dedicated to the intentions and purposes of the user.
Key words and phrases:
стратегии аттракции
заголовок
тематизация настроения автора
блог
сетевой дневник
социальная сеть
attraction strategies
headline
thematization of the author’s mood
blog
network diary
social network
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References:
  1. Анищенко А. В. О некоторых особенностях трансляции невербальных компонентов коммуникации в виртуальной среде // Вестник Московского государственного лингвистического университета. М.: ИПК МГЛУ «Рема», 2013. Вып. 4 (664). С. 24-32.
  2. Ефимов Е. Г. Социальные интернет-сети (методология и практика исследования). Волгоград: Волгоградское научное издательство, 2015. 168 с.
  3. Schmidt J., Schönberger K., Stegbauer Ch. Erkundungen von Weblog-Nutzungen: Anmerkungen zum Stand der Forschung [Электронный ресурс]. URL: http://www.soz.uni-frankfurt.de/K.G/B4_2005_Schmidt_Schoenberger_Stegbauer.pdf (дата обращения: 16.03.2016).
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