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SOURCE:   Almanac of Modern Science and Education. Tambov: Gramota, 2014. № 3. P. 102-105.
SCIENTIFIC AREA: Philological Sciences
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NOMINATIONS IN THE RUSSIAN LANGUAGE OF MODERN TIME

Lapinskaya Irina Petrovna, Denisova Marina Aleksandrovna
Voronezh State Technical University


Abstract. The dynamic state of the Russian language system of modern time allows us to characterize the processes taking place in its styles and social subsystems, single out the peculiarities of words and forms creation, and also of speech units - slogans - formation, and outline the ways of the further enrichment of the language system, among which the most priority ones are lexemes figurative semantics development and word-formative models activation.
Key words and phrases: социальные подсистемы языка, синонимические ряды, функции коммерческих номинаций, способы образования лексических единиц, словообразовательные модели, речевая интенция, social subsystems of language, synonymous rows, commercial nominations functions, ways.
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References:
  1. Lapinskaya I. P., Denisova M. A. O slovoobrazovatel'noi aktivnosti suffiksov v molodezhnom slenge // Vestnik Voronezhskogo instituta vysokikh tekhnologii. 2008. № 3. S. 174-176.
  2. Lapinskaya I. P., Denisova M. A. Ob izuchenii neiminga v Voronezhe // Fundamental'nye i prikladnye issledovaniya v sisteme obrazovaniya: sb. nauch. trudov VIII Mezhdunarodnoi nauchno-prakticheskoi konferentsii (26 fevralya 2010 g.). Tambov, 2010. S. 163-165.
  3. Lapinskaya I. P., Denisova M. A. Predpriyatiya sfery uslug kak ob"ekt neiminga // Al'manakh sovremennoi nauki i obrazovaniya. Tambov: Gramota, 2010. № 6 (37). S. 172-174.
  4. Lapinskaya I. P., Denisova M. A. Sotsial'nye podsistemy yazyka kak ob"ekt lingvistiki // Innovatsionnye protsessy v lingvodidaktike: sb. nauch. tr. Voronezh, 2013. Vyp. 11. S. 10-16.
  5. Lapinskaya I. P., Denisova M. A. Sposoby vyrazheniya emotsii v molodezhnom slenge // Biblioteka vuza kak informatsionnoe pole kul'turnoi kommunikatsii: materialy VI gor. nauch.-prakt. konf. Voronezh, 2009. S. 68-73.
  6. Lapinskaya I. P., Denisova M. A., Bukovshina T. I. Diakhroniya kak instrument izucheniya sinkhronii (russkii yazyk noveishego vremeni) // Innovatsionnye protsessy v lingvodidaktike: sb. nauch. tr. Voronezh, 2011. S. 7-12.

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