SOCIAL POSITION OF THE CONTEMPORARY RUSSIAN JOURNALIST: DIVERSIFICATION OF PROFESSIONAL FUNCTION
Mezentseva Alena Vladimirovna
Altai State University in Barnaul
Abstract. The article discusses the means of social position implementation by contemporary Russian journalists. The author substantiates the position that modern journalism is becoming space of the social obligation of professionals. Consequently, value orientation becomes a prerogative of the journalistic mastering of social situations.
Key words and phrases: рациональность, ценностное ориентирование, социальная позиция, социокод, интерпретация, функции, rationality, value orientation, social position, social code, interpretation, functions
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