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SOURCE:    Philology. Theory & Practice. Tambov: Gramota, 2011. № 2. P. 98-101.
SCIENTIFIC AREA:    Philological Sciences
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EMOTIONALLY-TINGED LOWERED VOCABULARY AS THE FACTOR OF THE REALIZATION OF THE TENDENCY TO WOMEN'S SPEECH ROUGHENING ON THE PRESS PAGES

Kupina Natal'ya Ivanovna
National Research Belgorod State University


Abstract. Emotionally-tinged lowered vocabulary use is the frequent and widely spread phenomenon of modern mass-media both in our country and abroad. Women's magazines are not the exception, unfortunately. At all times mass-media formed the consciousness and influenced people's behavior and, most of all, rising generation. What are the consequences of this process?
Key words and phrases: эмоционально-окрашенная лексика, сниженная лексика, средства массовой информации, женские журналы, французская пресса, emotionally-tinged vocabulary, lowered vocabulary, mass-media, women's magazines, French press
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