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SOURCE:   Philology. Theory & Practice. Tambov: Gramota, 2013. № 4. Part 2. P. 180-182.
SCIENTIFIC AREA: Philological Sciences
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TECHNIQUES OF MANIPULATIVE COMMUNICATIVE STRATEGY IMPLEMENTATION (BY THE EXAMPLE OF NOVEL "THE DA VINCI CODE" BY D. BROWN)

Trubaeva Elena Igorevna
Belgorod State National Research University


Abstract. The author reveals the specificity of manipulative communicative strategy implementation basing on the study of conceptual structures content transformation in the text of the novel "The Da Vinci Code" by D. Brown, pays particular attention to the features of ideological-manipulative text structure, and on this basis comes to the conclusion about possible changes of reader’s basic axiological scripts.
Key words and phrases: структура художественного текста, манипулятивная стратегия, трансформация, структуризация доминантных концептов, literary text structure, manipulative strategy, transformation, dominant concepts structuring.
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References:
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