ORIGIN AND FORMATION OF NOTION "POLITICAL CORRECTNESS"
Segeda Aleksandr Evgen'evich National Research University Belgorod State University
Abstract. The author considers the formation of the notion "political correctness", tells that the prerequisite for the origin of this notion is that the term was popularized by its use in the various programmes of political parties, defines the term "political correctness", and also studies the process of formation and distribution of this phenomenon within the United States of America.
Key words and phrases: политическая корректность, языковое табу, культурный плюрализм, языковое уклонение, языковая норма, political correctness, language taboo, cultural pluralism, language evasion, language norm.
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