ON SOME GENDER FEATURES OF INDIRECT COMMUNICATION (BY THE EXAMPLE OF COMMERCIALS OF VTB 24)
Bochkarev Arsentii Igorevich
Novosibirsk State Technical University
Abstract. The article reveals the features of indirect communication, typical of woman’s speech. So, on a superficial level uncertainty about future action is expressed, while on a deep level - confidence is expressed. Also, on a superficial level the markers of the future tense are used, and on a deep level - the past tense markers. In the women’s speech the proposition "I love you" can perform the functions of gratitude, apology, and farewell. In addition, the five-step algorithm for a text analysis is proposed.
Key words and phrases: редуцированные речевые акты, пятишаговый алгоритм анализа текста, коммуникативные условия реализации, поверхностное и глубинное значение, логико-синтаксические отношения, reduced speech acts, five-step algorithm for text analysis, communicative conditions of realization, superficial and deep meaning, lexical-semantic relations, logical-syntactical relations
Open the whole article in PDF format. Free PDF-files viewer can be downloaded .
References:
Bochkarev A. I. Transpozitsiya rechevykh aktov kak osnova yazykovoi igry (na primere reklamnogo rolika banka VTB 24) // Gumanitarnye issledovaniya v Vostochnoi Sibiri i na Dal'nem Vostoke. 2014. № 2. S. 153-160.
Bochkarev A. I. Funktsional'no-pragmaticheskie kharakteristiki vosklitsaniya Da ladno // Filologicheskie nauki. Voprosy teorii i praktiki. Tambov: Gramota, 2014. № 7 (37). Ch. 1. S. 40-43.
Русский
