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SOURCE:    Historical, Philosophical, Political and Law Sciences, Culturology and Study of Art.
Issues of Theory and Practice
. Tambov: Gramota, 2017. № 11. P. 171-173.
SCIENTIFIC AREA:    Philosophical Sciences
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MASS CULTURE AND THE PROBLEM OF ITS INFLUENCE ON THE CONSCIOUSNESS OF RECIPIENTS

Tikhonova Valentina L'vovna
Astrakhan State University


Abstract. The article deals with the problem of the influence of kitsch, middle and art levels of mass culture on the consciousness of its recipients. As a rule, mass culture is criticized for its low-level and adaptive (to mass consciousness) content. The author comes to the conclusion that imparting skills of critical thinking to recipients will allow them to penetrate deeper into the subject-meaningful content of middle and art levels of mass culture and see the meaning, reflecting a certain aspect of reality, beyond the simplicity of the narrative.
Key words and phrases: массовая культура, критическое мышление, массовое сознание, реципиент, содержательно-смысловой аспект, уровни массовой культуры, mass culture, critical thinking, mass consciousness, recipient, content-meaningful aspect, levels of mass culture
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