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SOURCE:    Manuscript. Tambov: Gramota, 2019. № 2. P. 75-81.
SCIENTIFIC AREA:    Philosophical Sciences
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https://doi.org/10.30853/manuscript.2019.2.14

SPORTS DIPLOMACY IN THE CONTEXT OF CULTURAL POLICY OF THE COMMONWEALTH OF AUSTRALIA

Akhmadullina Zhanna Vyacheslavovna
Bauman Moscow State Technical University


Submitted: 23.12.2018
Abstract. The article analyses the place of sport in the cultural policy of Australia. The author studies how the activity of the state government on promoting sport affects the lifestyle of the citizens of the Commonwealth of Australia, strengthens national identity and leads to healthy lifestyle. The paper focuses on how the Australian government solves important international problems through sports diplomacy, which has become a reliable tool for the Australian "soft power". The author believes that the Australian experience of using sport in rallying the citizens of the country, educating them in the spirit of patriotism, instilling respect for a different cultural code, increasing the prestige of the state in the international arena requires careful study and creative use in the Russian Federation.
Key words and phrases: спорт, культурная политика, образ жизни, национальное самосознание, спортивная дипломатия, "мягкая сила", культурный код, патриотизм, мигранты, Австралия, Россия, глобализация, sport, cultural policy, lifestyle, national identity, sports diplomacy, "soft power", cultural code, patriotism, migrants, Australia, Russia, globalization
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