Pan-Art Pedagogy. Theory & Practice Philology. Theory & Practice Manuscript

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ISSUE:    Philology. Theory & Practice. 2010. Issue 1-1
COLLECTION:    Philological Sciences

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TARGETS-ATTITUDES AS MANIPULATION TARGETS DETERMINED BY GENRE (ON THE EXAMPLE OF SPEECH TEXTS OF BRITISH POLITICIANS)

Anna Vladimirovna Antonova
Orenburg State University


Submitted: May 10, 2010
Abstract. The article is devoted to studying the manipulation targets determined by genre, the character of which is determined by the attitude of message recipients to the genre basic participants and its ritual peculiarities. The author distinguishes such targets-attitudes as «producer opponent and its group (party)», «producer and its group (party)», «recipient as genre participant», «traditional message promise», «estimated producer purpose» and describes the linguistic means of their actualization.
Key words and phrases:
предвыборная агитационная речь
мишень манипуляции
мишень-аттитуд
продуцент сообщения
реципиент сообщения
оппонент
участник жанра
pre-election agitational speech
manipulation target
target-attitude
message producer
message recipient
opponent
genre participant
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References:
  1. Екклесиаст: книга Екклесиаста [5:4] [Электронный ресурс]. URL: http://www.pravoslavie.uz/Bible/Bible/ekkl.html (дата обращения: 24.01.2010).
  2. Публий Овидий Назон. Наука любви. Книга 1 [Электронный ресурс]. URL: http://ancientrome.ru/antlitr/ovidius/ars/ ars01.htm (дата обращения: 24.01.2010).
  3. Sperber D. Metarepresentations: a multidisciplinary perspective. Oxford: Oxford University Press, 2000. P. 117.
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