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License Agreement on scientific materials use.
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ON SOME TENDENCIES IN CHANGING CORRELATION OF VERBAL AND NONVERBAL COMPONENTS IN MODERN JOURNALISTIC WRITING (BY THE MATERIAL OF GERMAN PRESS)
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Tat'yana Aleksandrovna Lenkova
Ryazan' State University named after S. A. Esenin
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Submitted:
June 3, 2013
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Abstract.
The author discusses the use of extra-linguistic means in modern journalistic writing, considers the dynamics of views on the possibility and feasibility of visual expression means application from the end of the XIX th century till the present day, and pays particular attention to the influence of social factors on linguistic aspect, namely the role of visual means in mass media in the emergence of new philological notions such as “multi-semiotic texts”, “visual-compositional forms”.
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Key words and phrases:
публицистический стиль
мультисемиотические тексты
визуально-композиционные формы
journalistic style
multi-semiotic texts
visual-compositional forms
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References:
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- Федотова О. С. Понятие метадискурса в современной лингвистике // Филологические науки. Вопросы теории и практики. Тамбов: Грамота, 2012. № 6 (17). С. 203-206.
- Butzhammer S. ABC der Mediengestaltung. Belz: Verlag Beruf+Schule, 2012. 304 S.
- Löwisch H. Journalismus für Dummies. Weinheim: Wiley-VCH Verlag, 2012. 352 S.
- Stöckl H. Bilder – Konstitutive Teile sprachlicher Texte und Bausteine zum Textstil // Holly W., Hoppe A., Schmitz U. (Hg.) Mitteilungen des deutschen Germanistenverbandes. Sprache und Bild II. Bielefeld: Aisthesis Verlag, 2004. Heft 2. Jahrgang. 51. S. 102-120.
- Vande Kopple W. J. Metadiscourse and the Recall of Modality Markers // Visible Language. 1988. Vol. 22 (2). P. 233-272.
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