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SOURCE:    Historical, Philosophical, Political and Law Sciences, Culturology and Study of Art.
Issues of Theory and Practice
. Tambov: Gramota, 2016. № 6. Part 2. P. 62-67.
SCIENTIFIC AREA:    Philosophical Sciences
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EUROPEAN PHILOSOPHY OF THE SECOND HALF OF THE XX CENTURY

Volkov Pavel Mikhailovich
Tver State Technical University


Abstract. The article analyzes the basic contents of the notion "consumer society" as a process of an individual’s attribution of him(her)self by means of communion with certain material and nonmaterial welfare and the genesis of this notion in works by T. V. Adorno, M. Horkheimer, H. Marcuse, J. Baudrillard, E. Fromm. The main ideas of the mentioned authors about the development of the then European society are given. The analysis and contrastive comparison of their views are conducted .
Key words and phrases: общество потребления, массовое искусство, культуриндустрия, одномерное мышление, конформизм, ложные потребности, consumer society, popular art, culture industry, one-dimensional thinking, conformism, false needs
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