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SOURCE:   Historical, Philosophical, Political and Law Sciences, Culturology and Study of Art.
Issues of Theory and Practice
. Tambov: Gramota, 2015. № 7. Part 1. P. 177-180.
SCIENTIFIC AREA: Sociological Sciences
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Tuzhba Emir Nodarievich, Pchegatluk Svetlana Kalacherievna
Kuban State Technological University

Abstract. The article presents the authors’ original analysis of the sociocultural problems of globalization involving new possibilities and risks for the small Caucasian ethnoses. The authors argue that, in spite of the modernization of the Adyghean society, ethnocultural traditions remain the most stable elements in the analyzed system. The paper justifies the hopelessness of cultural self-isolation as an alternative of globalization and introduces a reasonable way to combine traditions and innovations. The conclusions presented in the article may be used while investigating the problems of globalization in the region.
Key words and phrases: культурная глобализация, интеграция, культурный изоляционизм, регенерация традиций, аккультурация, инкультурация, архаизация социальности, cultural globalization, integration, cultural isolationism, regeneration of traditions, acculturation, inculturation, archaization of sociality.
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