GRAMOTA Publishers suggests publishing your scientific articles in periodicals
Pedagogy. Theory & PracticePhilology. Theory & PracticeManuscript

Archive of Scientific Articles

SOURCE:   Manuscript. Tambov: Gramota, 2019. 4. P. 152-155.
To Publish Article in the Journal | To show issue content | To show all articles in section | Subject Index

License Agreement on scientific materials use.


Monasherova Inna Eduardovna
Stroganov Moscow State Academy of Design and Applied Arts

Submitted: 28.01.2019.
Abstract. The article examines the role of art nouveau posters in the creative work of Eug?ne Grasset - the Swiss graphic artist, who worked in France and became one of the pioneers of the style, along with Jules Ch?ret, Toulouse-Lautrec and Alphonse Mucha. The author identifies the stylistic and artistic peculiarities typical of his graphic art and analyses his influence on Alphonse Muchas works and on the French art nouveau poster on the whole. Having been inspired with the Japanese medieval art and the Pre-Raphaelite painting he created tender, exalted female images similar to those, which subsequently appeared in Paul Berthons works.
Key words and phrases: , , , , , , , , , , poster, Pre-Raphaelites, art, background, image, dynamics, conception, composition, colour, advertising.
Open the whole article in PDF format. Free PDF-files viewer can be downloaded here.


  1. Vinogradova E. K. Al'fons Mukha i cheshskii plakat // Vinogradova E. K. Grafika i problemy cheshskogo iskusstva kontsa XIX - nachala XX v. M.: Nauka, 1975. S. 172-205.
  2. Monakhova L. P. Stanovlenie esteticheskogo stereotipa predmetnykh form v period moderna // VNIITE (Moskovskii tekhnologicheskii universitet): materialy po istorii khudozhestvennogo konstruirovaniya. M.: Iskusstvo, 1972. S. 143-172.
  3. Sarab'yanov D. V. Modern. Istoriya stilya. M.: Galart, 2001. 344 s.
  4. Fahr-Becker G. Art Nouveau. Cologne: Evergreen, 1997. 428 p.
  5. Hiatt C. Picture posters. A short history of illustrated placard. L.: George Bell and Sons, 1895. 367 p.
  6. Lage de laffiche // Revue de deux monde. 1896. Septembre. Vol. 137. P. 201-217.
  7. Louevre dEugene Grasset // Editions de La Plume. Paris, 1900. P. 5-15.
  8. Meggs Ph. B., Purvis A. W. Meggs history of graphic design. 4th ed. John Wiley & Sons, 2006. 696 p.
  9. Silverman D. L. Art Nouveau in fin-de-siecle. France: Politics, psychology, and style. Berkeley, etc.: University of California Press, 1989. 450 p.
  10. Weill A. Laffiche dans le monde. Somogy, 1991. 412 p.
  11. Weill A., Hall G. K. The poster. A worldwide survey and history. L., 1985. 422 p.

To Publish Article in the Journal | To show issue content | To show all articles in section | Subject Index

2006-2021 GRAMOTA Publishers

site development and search engine optimization (seo):