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SOURCE:   Philology. Theory & Practice. Tambov: Gramota, 2014. № 11. Part 2. P. 125-131.
SCIENTIFIC AREA: Pedagogical Sciences
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SPECIFICS OF CORPORATE GERMAN ON-LINE COMMUNICATION

Morozova Maiya Andreevna
Novosibirsk State Technical University


Abstract. The article examines the specifics of German on-line communication by the material of corporate blogs, reveals genre and stylistic and linguistic peculiarities of this type of communication. The author identifies the influence of national features on the process of communication, emphasizes the possibilities for using the materials of corporate blogs in teaching professional foreign language communication to non-linguistic students.
Key words and phrases: социальные медиа, корпоративная онлайн-коммуникация, блог, корпоративный блог, немецкий язык, обучение профессиональной иноязычной коммуникации, social media, corporate on-line communication, blog, corporate blog, German language, teaching professional foreign language communication.
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