GRAMOTA Publishers suggests publishing your scientific articles in periodicals
Pan-ArtPedagogy. Theory & PracticePhilology. Theory & PracticeManuscript

Archive of Scientific Articles

SOURCE:    Philology. Theory & Practice. Tambov: Gramota, 2017. № 11. Part 1. P. 53-55.
SCIENTIFIC AREA:    Philological Sciences
Procedure of Scientific Articles Publication | To Show Issue Content | To Show All Articles in Section | Subject Index

License Agreement on scientific materials use.

COGNITIVE-DISCURSIVE CHARACTERISTICS OF ORGANIZATION MISSION

Abdulkadyrov Movsar Mantaevich
Pyatigorsk State University


Abstract. In this paper the key features of corporate discourse are studied. The object of the research is the way of representing the organization value orientations in the space of the corporate site; the organization mission is seen as a cognitive-discursive phenomenon. The author conducts a definitional analysis of the headlines of official websites sections of organizations where the mission of the organization is published. In addition, key notions of the content-semantic aspect of this phenomenon are revealed.
Key words and phrases: деловой дискурс, дискурсивный анализ, корпоративный дискурс, миссия организации, официальный сайт корпорации, business discourse, discourse analysis, corporate discourse, organization mission, official website of corporation
Open the whole article in PDF format. Free PDF-files viewer can be downloaded here.
References:
  1. Kolobova A. A. Sotsiopragmatika korporativnogo diskursa (na primere tekstov korporativnykh kodeksov amerikanskikh kompanii): diss. … k. filol. n. Vladivostok, 2007. 211 s.
  2. Kubryakova E. S. O ponyatii diskursa i diskursivnogo analiza v sovremennoi lingvistike: obzor // Diskurs, rech', rechevaya deyatel'nost'. Funktsional'nye i strukturnye aspekty: sbornik obzorov. M.: INION RAN, 2000. S. 5-13.
  3. Poteryakhina I. N. Kommunikativnye strategii korporativnykh saitov skvoz' prizmu lingvoekologichnosti // Filologicheskie nauki. Voprosy teorii i praktiki. 2015. № 3 (45): v 3-kh ch. Ch. 1. S. 168-171.
  4. Shiryaeva T. A., Denislamova D. M. Missiya organizatsii kak ob"ekt lingvisticheskogo izucheniya (na materiale angliiskogo yazyka) // Filologicheskie nauki. Voprosy teorii i praktiki. 2014. № 7 (37): v 2-kh ch. Ch. 2. S. 211-214.
  5. Bank of America [Elektronnyi resurs]. URL: https://www.bankofamerica.com/ (data obrashcheniya: 26.03.2017).
  6. Business Dictionary [Elektronnyi resurs]. URL: http://www.businessdictionary.com/ (data obrashcheniya: 26.03.2017).
  7. General Motors [Elektronnyi resurs]. URL: https://www.gm.com/ (data obrashcheniya: 26.03.2017).
  8. IBM - United States [Elektronnyi resurs]. URL: https://www.ibm.com/ (data obrashcheniya: 26.03.2017).
  9. Nestl? Global [Elektronnyi resurs]. URL: www.nestle.com/ (data obrashcheniya: 26.03.2017).

Procedure of Scientific Articles Publication | To Show Issue Content | To Show All Articles in Section | Subject Index

© 2006-2024 GRAMOTA Publishers

site development and search engine optimization (seo): krav.ru